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In the News | Urban Hydration

High-Porosity-Hair-Characteristics-and-Tips-for-Care Urban Hydration

High-Porosity-Hair-Characteristics-and-Tips-for-Care Urban Hydration

May 09, 2024 by Akshara Akella

High Porosity Hair: Characteristics and Tips for Care

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Medium Porosity Hair Guide: How to Identify and Care for Your Hair Type (Updated 2024)

Medium Porosity Hair Guide: How to Identify and Care for Your Hair Type (Updated 2024)

May 09, 2024 by Akshara Akella

Medium Porosity Hair Guide: How to Identify and Care for Your Hair Type (Updated 2024)

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All-Natural-Hair-Products-for-the-Summer Urban Hydration

All-Natural-Hair-Products-for-the-Summer Urban Hydration

May 09, 2024 by Akshara Akella

All Natural Hair Products for the Summer

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Ingredient-Insiders-Argan-Oil Urban Hydration

Ingredient-Insiders-Argan-Oil Urban Hydration

May 09, 2024 by Akshara Akella

Ingredient Insiders: Argan Oil

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Curls Gone Wild

Curls Gone Wild

May 09, 2024 by Michelle Sanz

Curls Gone Wild

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Ja-mai-can-it-Haute Urban Hydration

Ja-mai-can-it-Haute Urban Hydration

May 09, 2024 by Michelle Sanz

Ja-mai-can it Haute!

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Our Mission: We are the authority in hydration. We deliver science-backed, plant-powered care that transforms dry skin and hair into healthy, glowing confidence.

Our Family Promise: Clean. Powerful. Proven. Hydration that works — and confidence that lasts.