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In the News | Urban Hydration

Hot Trends with Beauty & Technology

Hot Trends with Beauty & Technology

May 09, 2024 by Daryl Lawrence

Hot Trends with Beauty & Technology

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May 09, 2024 by Christian Herrera

Hair on Fire? A Spa in India Creates the Fire Cut!

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I-got-my-EYE-lash-on-you Urban Hydration

I-got-my-EYE-lash-on-you Urban Hydration

May 09, 2024 by Urban Hydration

I got my EYE(lash) on you!

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Find out why getting "pink eye"is actually trending this season!

Find out why getting "pink eye"is actually trending this season!

May 09, 2024 by Urban Hydration

Find out why getting "pink eye"is actually trending this season!

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Anastasia-Beverly-Hills-Brows-or-Mermaid-Brows Urban Hydration

Anastasia-Beverly-Hills-Brows-or-Mermaid-Brows Urban Hydration

May 09, 2024 by Ima Linzag

Anastasia Beverly Hills Brows or Mermaid Brows?

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Wakanda-Forever-The-New-Black-Panther-Makeup-Trend Urban Hydration

Wakanda-Forever-The-New-Black-Panther-Makeup-Trend Urban Hydration

May 09, 2024 by Christian Herrera

Wakanda Forever!! The New Black Panther Makeup Trend!!

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Our Mission: We are the authority in hydration. We deliver science-backed, plant-powered care that transforms dry skin and hair into healthy, glowing confidence.

Our Family Promise: Clean. Powerful. Proven. Hydration that works — and confidence that lasts.