we donate 1 gallon of water for every product you buy!

Urban Hydration is Available NOW @ Target!

Restore your hair health with extra-strength natural ingredients! Urban Hydration Honey Health & Repair colle...

Mask on, Mask off

All face masks are not created equally, but when you find the perfect one it can change your skincare game completely...

New Year, New Store!

The Award Winning Avocado & Argan Oil Collection is Available Now at a Sally Beauty Supply store near you! St...

6 Tips to Make Sure Your New Year’s Resolutions Work

A new year brings the opportunity to make life changes.  Everyone has had their fair share of broken New Year’s Resol...

Holiday Gift Sets FTW

Don't worry, waiting until the last minute to buy a gift for someone you LUHV is totally normal.  If you're still loo...

Seasonal Skincare: Transition to Your Winter Regimen

Fashion isn't the only thing that transitions with the seasons. Just as the seasons change so should your skin care ...

Giving Good LUHV with WATERisLIFE

Congratulations! Our 2018 #BlackFriday and #CyberMonday was a meaningful success. Thanks to YOU, we donated 2,147 ...

Nourish to Flourish: 6 Self-Care Tips

Take some time for yourself and try our 6 Urban Hydration approved Self-Care tips.

For the LUHV of Family

Family, it means something different to everyone.  The quality of family love (LUHV) experienced by a person affects...

Dry Skin = Ash “What do you call it?”

 ash·y [ˈaSHē] ADJECTIVE of a pale grayish color; ashen. "the ashy shadows of the mountains" covered with, co...

Viva La Java

A new study shows that drinking coffee can reduce your risk of dying early. Now, the reduction in risk seemed more si...

So, You Want to be a Vegetarian?

What are the benefits of living life as a vegetarian? According to a study from 2012, the mortality rate of vegetaria...
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