Urban Hydration started in 2009 with a new wife who suffered with dry flaky skin but didn’t want her new husband to see clinical packaging on their bathroom shelves. Who knew, he quietly dealt with the same problem himself.

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To save pricy trips to the doctor, together Psyche and Vontoba Terry created a better looking, better smelling, better formulated, better for you, sustainable brand of ultra hydrating products for all. Today Urban Hydration is more than a name, it’s also a mission, offering gallons of water to people in need around the world.

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Doctor recommended products that are premium quality, ultra hydrating and fun to use by everyone.