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About Us



At Urban Hydration, we are lovers of natural ingredients and all things healthy.

Urban Hydration is for all people.

We are open-minded & socially aware.

We are all about leading happier and healthier lifestyles.

This is why Psyche and Vontoba Terry created Urban Hydration:

Psyche gained a significant amount of weight while having their 3 kids and she has suffered from eczema her entire life. Her desire was to have healthier skin and a healthier life by focusing on what she put on her skin and in her body. Vontoba lost both of his biological parents to heart disease when they were in their 30s, and when his doctor told him that his cholesterol was too high, he became dedicated to making his lifestyle healthier.  Urban Hydration is where they put their love of health and nature into action, and today Urban Hydration offers outstanding products derived from fruits, foods, and plants at an amazing value.

As it turns out, Psyche and Vontoba met men and women who were seeking the exact same things! Some were health nuts, some were naturalists, and some were just parents, like them, who wanted to know that they were doing right by their own bodies (and their families). Together they learned lessons in how they could create products that were sustainable and truly natural, and they got right to making it happen.


Our unique identity is that we are active and innovative: we don't just think of new ideas in our test kitchen, we actually implement them! We’re always focused on coming up with new formulas and scents. All of our products are designed to fit your individual needs, and we’re committed every day to finding out what those are. Urban Hydration Naturals has always been about changing the game in ways that benefit you, our conscious and creative friends, with eco-friendly, naturally-inspired ingredients. Since the beginning, we’ve been using our resources to give back to society in meaningful ways, from donating money to the Blind Center of Nevada to partnering with WATERisLIFE to give away 1 gallon of water for every sale we make. Through this, we’re making sure we provide you with products that are going to help you lead a happier and healthier life while directly improving quality of life for others around the world. We place emphasis on living a natural life both externally and internally. Most of our employees are foodies, like myself, that care about what they put in and on their bodies, and that mindset is translated directly into our products. We care about you!


- Psyche Terry / Founder & CEO / Owner


Vontoba Terry / Founder / President

 Vontoba Terry Founder Urban Hydration UI Global Brands