The Motivational Story of Vontoba and Psyche Terry, Urban Hydration's Owner

Introduction: Who is Urban Hydration Owner?

Discover the inspiring journey of Urban Hydration owners Vontoba & Psyche Terry Learn how their mission of clean beauty and giving back is changing lives.

Behind every successful brand, there’s a powerful story. Urban Hydration is more than just a clean beauty company it’s a movement led by passionate founders Vontoba and Psyche Terry. Their vision was simple yet groundbreaking: make clean, affordable self-care products accessible to everyone, while also giving back to communities in need.

Meet the Owners: Vontoba & Psyche Terry

• Vontoba Terry brings strong business expertise and strategic leadership to the brand.
• Psyche Terry contributes her artistic vision and intense love of beauty and well-being.

Together, they established Urban Hydration as a mission-driven, family-run company.

Why They Started Urban Hydration

Vontoba and Psyche Terry grew up seeing how difficult it was for many people to find safe, natural, and affordable beauty products. Most high-quality options on the shelves were either too expensive or simply out of reach.

Rather than living with that challenge, they chose to build something better. That’s how Urban Hydration was born with a powerful belief at its core:

 Self-care shouldn’t feel out of reach. It’s meant to be accessible to all.

Their goal was simple but meaningful to build a brand that makes people feel good about themselves, without hurting their wallets or the planet. Today, that vision has turned into a movement that inspires confidence, wellness, and kindness across communities worldwide.

Urban Hydration’s Mission

Terrys, the owner of Urban Hydration, envisioned the company as more than just a range of cosmetics. Their vision was to build a movement for wellness, kindness, and giving back to the community.

• Clean & Plant-Based Formulas: Each product is made with safe, plant-based ingredients that avoid harsh chemicals. This makes them gentle enough for all hair and skin types, while still delivering powerful results.
• Affordability & Accessibility: Urban Hydration was created to break the barrier between quality and cost. The brand offers premium-level self-care at prices everyday families can enjoy.
• Giving Back: One of the most inspiring parts of the brand is its mission to support clean drinking water projects around the world. With every purchase, customers help provide life-saving resources to communities in need.

Urban Hydration is not only about beauty on the outside it’s about creating a positive impact that uplifts live everywhere.

Urban Hydration as a Wellness Movement

Today, Urban Hydration has grown into much more than just a beauty brand. It represents a wellness movement that connects self-care with purpose and positive change.

 Products that hydrate, repair, and refresh: Every formula is designed with clean, plant-based ingredients that deeply moisturize skin and hair, repair damage, and bring back natural shine and strength.

 A philosophy of “Do Good, Feel Good, Live Well”: At the heart of the brand is a belief that beauty should not only make you look good but also make you feel good on the inside while encouraging a lifestyle of wellness and kindness.

 A global impact through water donations: With every purchase, Urban Hydration helps provide clean drinking water to communities in need around the world, proving that small choices in Self-care can be a small step that brings big changes, not only for you but also for others.

 Accessible and inclusive beauty: The brand ensures its products are affordable and suitable for all hair and skin types, making clean beauty accessible to everyone, not just a select few.

 A movement rooted in giving back: By combining natural beauty solutions with community impact, Urban Hydration has built a movement where self-care and social good go hand in hand.

Why Knowing the Owners Matters

Understanding who owns Urban Hydration adds authenticity and trust. Unlike faceless corporations, Vontoba and Psyche Terry are hands-on leaders who care about the people they serve and the causes they support.

This personal connection is one reason Urban Hydration has built such a loyal following.

Frequently Asked Questions (FAQs) About Urban Hydration Owners

Who are the owners of Urban Hydration?

Urban Hydration was founded and is owned by Psyche and Vontoba Terry, a married couple who combined their love for clean beauty with a mission to support healthier communities.

Together, they’ve built a company that focuses on clean, plant-based products while also giving back through global water initiatives.

Why did they start Urban Hydration?

They created the brand to make natural, plant-based beauty products affordable and accessible while giving back to communities in need.

What makes Urban Hydration different from other brands?

Its focus on clean ingredients, affordability, and global impact through clean water initiatives makes it unique.

Do the owners still manage the brand?

Urban Hydration Owner is still actively led by its co-founders, Psyche and Vontoba Terry. Their involvement keeps the company closely connected to its roots of wellness, accessibility, and giving back.

What is their philosophy on beauty?

They believe self-care should be a right, not a luxury, and every person deserves access to safe, effective products.

How does Urban Hydration give back?

The company donates safe drinking water to underserved communities throughout the world for each product that is sold.

Conclusion: Urban Hydration’s Owners Are More Than Entrepreneurs

The story of Urban Hydration Owner Vontoba and Psyche Terry proves that beauty brands can do more than sell products they can inspire change. Through Urban Hydration, they’ve created a clean beauty brand with heart, purpose, and global impact.

When you choose Urban Hydration, you’re not just buying hair or skincare products you’re supporting a mission-driven company that cares for both people and the planet.