URBAN HYDRATION: OUR STORY
Started in 2009, Urban Hydration is the trailblazer of plant-based clean beauty. With products in 4 categories, Skin, Hair, Bath, and Body products which are formulated to naturally alleviate dry skin and hair. The brand was created by a new mom and dad who wanted natural, sustainable care that was affordable and worked well for the entire family. The skin care collection focuses on being a clean and affordable preventative care resource for sensitive, damaged, dry eczema-prone skin. Urban Hydration is the number one fastest-growing independently owned personal care brand in the market. Partnered with WATERisLIFE since 2016, the brand gives back locally, nationally, and internationally and has helped 100K people have access to clean drinking water.
Torii Hunter, a member of the Minnesota Twins Hall of Fame, along with his wife Katrina have been focused on opening new businesses and investing in businesses that include Urban Hydration since he retired from baseball in 2015.