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Looking for hydrating beauty on a budget? Stock up on moisture-rich must-haves-from dewy face moisturizers to curl-quenching conditioners-all for $20 or less.

Because self-care should be affordable and effective!

Honey Health & Repair Deep Conditioner Urban Hydration

Honey Health & Repair Deep Conditioner

$17.00

Urban Hydration Honey Health & Repair Shampoo Urban Hydration

Urban Hydration Honey Health & Repair Shampoo

$17.00

Urban Hydration Nourish & Rehydrate Castor & Shea Daily Face Lotion Urban Hydration

Urban Hydration Nourish & Rehydrate Castor & Shea Daily Face Lotion

$22.00

Urban Hydration Nourish & Rehydrate Castor & Shea Face Wash Urban Hydration

Urban Hydration Nourish & Rehydrate Castor & Shea Face Wash

$22.00

Dry & Eczema Prone Skin Moisture-Locking Body Lotion Urban Hydration

Castor & Shea Super Dry Skin Nourishing & Hydrating Intense Moisture Body Lotion, 6oz

$22.00

Don’t just take our word for it

Hear from some of our amazing customers!

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"I have been using this face wash for almost a month now and I love it."

— Jena H.

— Jena H.

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"The aloe mask is a facial mask that helps with enzymes & moisturizes skin without feeling greasy."

— Santos O.

— Santos O.

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"The urban hydration aloe face wash is a excellent product."

— Vicky R.

— Vicky R.

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"I received Urban Hydration Aloe Micellar Water to try out for my honest feedback. I have to say, I am hooked."

— Lauderdale G.

— Lauderdale G.

Don’t just take our word for it

Hear from some of our amazing customers!

star
star
star
star
star

"I have been using this face wash for almost a month now and I love it."

— Jena H.

star
star
star
star
star

"The urban hydration aloe face wash is a excellent product."

— Vicky R.

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star
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"The urban hydration aloe face wash is a excellent product."

— Vicky R.

star
star
star
star
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"I received Urban Hydration Aloe Micellar Water to try out for my honest feedback. I have to say, I am hooked."

— Lauderdale G.

star
star
star
star
star

"I have been using this face wash for almost a month now and I love it."

— Jena H.

— Jena H.

star
star
star
star
star

"The aloe mask is a facial mask that helps with enzymes & moisturizes skin without feeling greasy."

— Santos O.

— Santos O.

star
star
star
star
star

"The urban hydration aloe face wash is a excellent product."

— Vicky R.

— Vicky R.

star
star
star
star
star

"I received Urban Hydration Aloe Micellar Water to try out for my honest feedback. I have to say, I am hooked."

— Lauderdale G.

— Lauderdale G.

star
star
star
star
star

"The aloe mask is a facial mask that helps with enzymes & moisturizes skin without feeling greasy."

— Santos O.

A/W 2025 // Crafted in Amsterdam

Products under $10

about us

At Urban Hydration, we're more than just a beauty brand-

we're a family on a mission to bring yours together. Co-

founded by Psyche and Vontoba Terry, Urban Hydration is

built on love, faith, and the belief that everyone

deserves access to clean, affordable, and effective beauty

and wellness solutions. With a diverse range of products,

we strive to be your trusted source for self-care, delivering

thoughtful solutions that nurture you and your family.

Our commitment to Accessibility, Inclusivity, Sustainability,

and Effectiveness forms the foundation of our brand

pillars, guiding everything we do to create impactful and

meaningful self-care solutions.

From skincare to haircare, our products are designed to

keep you feeling refreshed, confident, and ready to take

on the day. With Urban Hydration, self-care isn't just a

routine-it's a way to refresh your life, one day at a time.

@URBANHYDRATION